Easyship Insurance at Checkout
Shopify has a built-in API for displaying express shipping services (e.g. FedEx, DHL) to users buying from an online store and Easyship has been leveraging this feature for years. When our team wanted to offer insurance policies for those shipping solutions, however, we needed to build our own solution.
I developed a Liquid snippet that could be automatically added to the custom theme of our customers' Shopify stores. This was built to work with most popular themes and behave consistently whether it was rendered in a full page, modal, or drawer. There was a remarkable variation in the way different Shopify themes managed the checkout flow, but our widget has managed to work well despite this.
Making it easier for buyers to purchase reasonably-priced insurance policies has not only simplified the financial issues related to replacing lost or damaged shipments, it has also improved buyer-satisfaction with the merchants from whom they have purchased (Easyship's customers).
